Enterprise content management (ECM) is a type of software that helps organizations capture, store, activate, analyze, and automate unstructured business data into valuable information. ECM solutions can be deployed on-premises, in the cloud, or as a hybrid deployment. An enterprise content management solution includes features such as file storage/sharing, document workflow, records retention policies, and security including all sorts of organization’s information in Word docs, Excel spreadsheets, PDF files and scanned images.